ABOUT US

Content designed by women for women in eCommerce small businesses.

The Marketing Playground is your playground where you can obtain the right amount of knowledge and tools to take the guesswork out of marketing. We’re here to empower you as the kick ass CEO you are, with the insights and strategies needed to confidently choose the right marketing tools, platforms, and partners.

MARKETING THAT DOESN'T WORK. DEAD TO ME.

We’re not here to teach you to become marketing experts. We’re here to empower you as the kick ass CEO you are, with the content you need to confidently choose the right marketing tools, platforms, and partners.

WE FOCUS ON

  • EMPOWERMENT

    We’re not here to teach you to become marketing experts. We’re here to empower you as the kick ass CEO you are, with the insights and strategies needed to confidently choose the right marketing tools, platforms, and partners.

  • ALIGNMENT

    Equip yourself with the knowledge to make confident marketing choices that align with your vision and goals without wasting any more time or money.

  • camaraderie

    At The Marketing Playground you’ll be surrounded by an amazing squad of fierce female entrepreneurs! We’re all about fun, fabulous and uplifting vibes. You’ll strut away feeling empowered, equipped with knowledge and with a fantastic sense of camaraderie!

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MEET THE FOUNDER

The Marketing Playground was born out of a passion for wanting to see more female led small businesses flourish into grown up brands. A desire to help more women believe that they can achieve greatness rather than feel like they will only be in the side hustle phase.

Around half of all Australian start-ups fail within the first four years and I have seen firsthand where marketing is letting them down. It doesn't need to be this way but to move beyond this common trap access to the right content and tools is critical.

As the CEO of a digital marketing agency, The Brand Architect, in which the team has taken many small brands into growth beyond their wildest dreams, I felt it was time to start to share our IP. At The Marketing Playground, we share this in a number of accessible ways including free content, low cost workbooks and eBooks and programs and workshops, for those still trying to navigate the path.

The core reason for The Marketing Playground, is to help small eCommerce business owners like you to stop feeling overwhelmed and start feeling in control of marketing. To be able to start making decisions that move the needle forward.

Enjoy (and remember Play By Your Rules)

Kristy x

EXPLORE CONTENT

Find out how to prioritise the right marketing strategies for your unique business goals and stop feeling overwhelmed by conflicting advice.

You know your business better than anyone. Empower yourself with the knowledge to make confident marketing choices that align with your vision and growth goals.

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