THE MARKETING PLAYGROUND FOR FEMALE ECOMMERCE CRUSADERS.

Content designed by women for women in eCommerce small businesses.

The Marketing Playground is your playground where you can obtain the right amount of knowledge and tools to take the guesswork out of marketing. We’re here to empower you as the kick ass CEO you are, with the insights and strategies needed to confidently choose the right marketing tools, platforms, and partners.

  • Free 18min webinar empowering small eComm business owners to take the guess work out of marketing to grow.

    In this webinar we will

    - Explain the marketing dilemma most small brands are facing today.
    - Help you understand what the big 4 driving forces behind this marketing dilemma are.
    - Provide you with a solution that will help you gain back control of your marketing and start to drive your brand forward.

  • Join 100s of Australian and NZ eComm brand owners changing the trajectory of their business growth.

Trusted by e-Commerce Brands

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supporting women. creating impact.

When you play at The Marketing Playground you not only empower yourself, you will play a part in empowering other women.

The Marketing Playground regularly donates a percentage of proceeds to Dress for Success. Dress for Success provides women with the services, tools and professional attire to secure employment and advance their careers. Their programs equip women with confidence and community which that helps build self-defined success and both personal and professional renewal.

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MEET THE FOUNDER

The Marketing Playground was born out of a passion for wanting to see more female led small businesses flourish into grown up brands. A desire to help more women believe that they can achieve greatness rather than feel like they will only be in the side hustle phase.

Around half of all Australian start-ups fail within the first four years and I have seen firsthand where marketing is letting them down. It doesn't need to be this way but to move beyond this common trap access to the right content and tools is critical.

As the CEO of a digital marketing agency, The Brand Architect, in which the team has taken many small brands into growth beyond their wildest dreams, I felt it was time to start to share our IP. At The Marketing Playground, we share this in a number of accessible ways including free content, low cost workbooks and eBooks and programs and workshops, for those still trying to navigate the path.

The core reason for The Marketing Playground, is to help small eCommerce business owners like you to stop feeling overwhelmed and start feeling in control of marketing. To be able to start making decisions that move the needle forward.

Enjoy (and remember Play By Your Rules)

Kristy x

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